Public Sector
Today's public sector organisations face unprecedented pressure to deliver more responsive, efficient, and accessible digital services.
Partner with New Zealand's premier digital product agency to deliver citizen-centered services that drive public value and operational excellence.
Digital challenges in the public sector
Citizens expect government experiences to match the seamless interactions they enjoy with private enterprises, while agencies must balance these expectations against regulatory requirements and limited resources.
Our track record speaks for itself:
- Complex stakeholder ecosystems require solutions that serve diverse audiences with varying digital literacy, while maintaining universal accessibility and inclusion.
- Legacy system integration often presents significant barriers to transformation, requiring strategic approaches that balance modernisation with operational continuity.
- Compliance and security demands continue to grow, with public sector agencies managing sensitive citizen data under increasing scrutiny and regulatory frameworks.
These challenges require more than off-the-shelf solutions—they demand strategic innovation that aligns with public service values while delivering measurable outcomes for citizens and stakeholders alike.
Our approach to digital excellence in the public sector
Our team brings specialised public sector expertise from working with leading agencies like the Ministry of Health, Watercare, and Te Whatu Ora. We combine technical excellence with deep understanding of government procurement processes, accessibility requirements, and the unique considerations of citizen-facing services.
When rapid response is critical, our collaborative approach shines—as demonstrated by our work on the NZ COVID Tracer app, delivered in just six weeks from concept to nationwide deployment, and continuously improved based on user feedback and changing pandemic conditions.
We approach public sector challenges through our proven Enterprise Innovation Framework, combining deep understanding of government processes with citizen-centred design thinking.
Our solutions balance operational requirements with exceptional user experiences, helping agencies transition from legacy systems to modern digital platforms that scale with changing needs.
"I've been absolutely thrilled with how RUSH has accepted fiscal responsibility on our behalf. We're using public money and they've been unbelievably good at acknowledging our resource limitations. RUSH has helped us protect the money and found many efficiencies along the way, which has been awesome."
From initial strategy through to implementation and ongoing support, RUSH delivers comprehensive digital solutions that address the unique challenges of public organisations.
Our integrated team brings expertise in accessibility, security compliance, and agile delivery methodologies specifically optimised for government projects where stakeholder management is complex and transparency is paramount.
Our collaborative partnership model embeds RUSH specialists alongside your team, transferring knowledge and building internal capability while delivering outcomes.
This approach ensures solutions meet immediate needs while building sustainable digital practices within your organisation for long-term success.
Let's transform public service.
Begin with a no-obligation strategic assessment to identify your highest-impact digital opportunities. Our public sector specialists will help you map a path to citizen-centered digital services that deliver measurable public value.
Explore our case studies & articles
Changing how people produce and see weather services
Giving Watercare customers timely insights to understand use of our precious resource
Exploring the intersection of AI, democracy, and culture
